Influencer Marketing Manager

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Candidate Information

Full Name
Farha Afroz
Age
32
Education
Master's in Mass Communication
Experience
6+ years
Job Type
Full-time

Contact Details

Phone
Address
Okhla
State
Delhi
Country
India

About candidate

About you
I am a social media enthusiast with a passion for staying ahead of digital trends and insights. Alongside my love for reading, I’m dedicated to a fitness-focused lifestyle, keeping both my body and mind active and sharp. As a diet-conscious individual, I believe in balance and discipline, which I bring into my personal and professional life.
What are you looking for in a new role?
I’m eager to explore new opportunities where I can bring fresh energy and leverage my skills to make a significant impact. A change in environment will allow me to contribute innovative ideas and grow in a dynamic setting.

I thrive on variety and the chance to develop new skills, and I’m seeking a role that offers diverse responsibilities across different projects. This will not only keep me adaptable but also help me stay ahead in an ever-evolving industry.

I’m ready to take on increased responsibility and grow professionally in a setting that values strategic thinking. I want to be part of a forward-thinking team where I can support the company's long-term vision and make meaningful contributions.
What you are interested in working with us?
I’m drawn to your company because of its innovative approach and commitment to excellence, which aligns perfectly with my professional values and aspirations. I admire the way you prioritize creativity and adaptability, and I believe that my background in influencer marketing and social media would complement and add value to your team. Additionally, the opportunity to work alongside experienced professionals in such a forward-thinking environment excites me, as it would allow me to contribute meaningfully while expanding my own skills and expertise.
What has been most challenging experience in a past role?
One of my most challenging experiences was executing a campaign within just two days on a very tight budget for a leading food chain brand. The task involved onboarding 150 creators quickly, negotiating competitive rates, and coordinating multiple deliverables to meet the brand’s requirements. With a strict timeline and limited resources, I had to be both strategic and resourceful, ensuring high-quality content and impactful reach while staying within budget. The campaign’s success highlighted my ability to perform under pressure, make swift decisions, and maintain strong communication among the team.

Cover latter

Hi Team,

I am excited to apply for the  Influencer Marketer position. I have a Master’s in Mass Communication from Jain University and over six years of hands-on experience in managing high-impact campaigns, I bring a unique blend of strategic planning, content optimization, and influencer engagement skills that align well with the goals of your team.

In my previous role as I have successfully led end-to-end influencer marketing campaigns for renowned brands such as Vasu Healthcare, McDonald’s, and Wow China. Managing over 150 creators on tight deadlines taught me to prioritize efficiently and negotiate effectively to maximize reach and ROI. This experience has refined my ability to lead high-volume campaigns under pressure while maintaining quality and brand alignment.

My technical skills are equally robust, with proficiency in analytics tools like Google Analytics, Facebook Ads Manager, and influencer marketing platforms like Upfluence and Traackr. I believe data-driven insights are key to amplifying campaign impact, and I consistently leverage these tools to refine strategies and boost engagement rates by over 40%.

Beyond professional skills, my commitment to fitness and love for social media keeps me attuned to the latest trends, enabling me to create relevant, relatable content strategies. I am passionate about driving innovative influencer collaborations and look forward to the opportunity to contribute my expertise and creativity to [Company Name].

Thank you for considering my application. I am eager to discuss how my skills and experience can contribute to your team’s success.

Warm regards,
Farha Afroz