Remote E-commerce Email Marketing Specialist

E-commerce Email Marketing Specialist
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Candidate Information

Full Name
Danica Alexis Del Poso
Age
33
Education
Bachelor of Science in Business Administration Major in Marketing
Experience
Please refer to the CV link: https://www.dropbox.com/scl/fi/085j2l7hi0ldpp1uzysps/Nikki-Alexis-2025-E-commerce-Manager-2-MB.pdf?rlkey=l1vzwhan7f24ijdkdfkd9r1wo&dl=0
Job Type
Full-time

Contact Details

Phone
+639062128399
Email
nkkalxs@gmail.com
Address
22 Atherton St. Park Place Village
State
Rizal
Country
Philippines
Social Info

About candidate

About you
I’m a results-driven e-commerce professional with over seven years of experience leading digital strategies for DTC brands. My expertise includes developing high-performing campaigns on Shopify, scaling Facebook and Google Ads for sustained ROAS, and implementing email marketing flows through Klaviyo and Omnisend that drive customer retention and increase lifetime value. I’ve also worked extensively with advanced audience segmentation and A/B testing, ensuring data-driven decision-making that consistently improves conversion rates.

At Wunderkids, I spearheaded a cross-brand giveaway campaign involving 10 partner companies. I handled every detail, from creative asset coordination and stakeholder approvals to managing entry criteria and prize distribution. This initiative required building a detailed SOP, which streamlined operations and led to record engagement, significant traffic increases, and higher customer acquisition rates—all without exceeding the allocated budget.

I thrive in fast-paced environments where I can leverage my technical skills, analytical approach, and creative vision to enhance both performance and customer experience. Whether it’s managing multiple ad channels, fine-tuning customer journey automations, or launching innovative product promotions, I bring the strategic insight and hands-on expertise needed to deliver tangible, measurable results.

I’m excited about the opportunity to contribute my proven strategies and passion for e-commerc
What are you looking for in a new role?
I’m seeking an opportunity where I can capitalize on my expertise with platforms like Klaviyo, Omnisend, and ConvertKit to drive measurable e-commerce results. By analyzing customer behavior, lifetime value, average order value, and buying patterns, I look forward to crafting highly personalized campaigns that strengthen retention and enhance overall profitability. I’m excited to bring my strategic mindset, combined with my technical proficiency in these tools, to elevate the company’s email marketing performance and long-term customer relationships.
What you are interested in working with us?
I am a results-driven e-commerce professional who thrives on using data and creativity to drive growth. With years of experience in platforms like Shopify, Klaviyo, and Omnisend, I specialize in optimizing digital storefronts and crafting personalized email marketing campaigns that increase retention, customer lifetime value, and revenue. I consistently deliver strategies that generate tangible results by combining a strong analytical approach with a passion for audience segmentation and conversion rate optimization.
What has been most challenging experience in a past role?
A particularly challenging experience was organizing a large-scale giveaway campaign at Wunderkids that involved collaborating with 10 other brands. The effort required seamless communication across multiple teams, clear creative guidelines, and detailed coordination on everything from campaign timelines to prize redemption processes. Each brand had their own creative input, submission deadlines, and specific approval workflows. On top of that, ensuring that all participating brands aligned on rules, entry requirements, and promotional schedules presented additional complexity.

To tackle these challenges, I developed a comprehensive SOP outlining every giveaway aspect. This included detailed timelines, communication templates, a step-by-step creative review process, a centralized repository for asset submissions, and clear instructions on handling prize redemption and entry validation. By documenting these processes, I ensured that all stakeholders had clear expectations and an efficient framework to follow, ultimately allowing us to run the campaign smoothly and achieve strong engagement and visibility for all participating brands.

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I’m a results-driven e-commerce professional with over seven years of experience leading digital strategies for DTC brands. My expertise includes developing high-performing campaigns on Shopify, scaling Facebook and Google Ads for sustained ROAS, and implementing email marketing flows through Klaviyo and Omnisend that drive customer retention and increase lifetime value. I’ve also worked extensively with advanced audience segmentation and A/B testing, ensuring data-driven decision-making that consistently improves conversion rates.

At Wunderkids, I spearheaded a cross-brand giveaway campaign involving 10 partner companies. I handled every detail, from creative asset coordination and stakeholder approvals to managing entry criteria and prize distribution. This initiative required building a detailed SOP, which streamlined operations and led to record engagement, significant traffic increases, and higher customer acquisition rates—all without exceeding the allocated budget.

I thrive in fast-paced environments where I can leverage my technical skills, analytical approach, and creative vision to enhance both performance and customer experience. Whether it’s managing multiple ad channels, fine-tuning customer journey automations, or launching innovative product promotions, I bring the strategic insight and hands-on expertise needed to deliver tangible, measurable results.

I’m excited about the opportunity to contribute my proven strategies and passion for e-commerce growth to your team.